Sources for More Information

Bulletin #83: Creative Marketing Campaigns

Books

Nany books are available through amazon.com and other online sources, including:

• Social Marketing: Changing Behaviors for Good by Nancy R. Lee and Philip Kotler
• 500 Social Media Marketing Tips by Andrew Macarthy
• Social Media Marketing: All-in-One For Dummies by Jan Zimmerman and Deborah Ng
• Social Marketing: No Money No Experience No Problem by Clif Braun
• Social Marketing and Social Change: Strategies and Tools for Improving Health, Well-Being, and the Environment by R. Craig Lefebvre
• Public Relations and Communications for Natural Resource Managers (3rd edition) by James R. Fazio and Douglas L. Gilbert. (Out of print but available used.)

---

Useful Quick Links

These links to sites or topics are related to content in Bulletin No. 83 and are listed in order of appearance in the bulletin:

• Kentucky Roots redirect
• Morton Arboretum redirect
• Euless, Texas, Arbor Daze redirect
• FestivalNet redirect
• Casey Trees redirect
• Partners in Community Forestry Conference redirect

---

Organizations to Note

• International Social Marketing Association redirect
• CEL PR/Marketing/Design redirect